SpringOnward Achieves Profitability for Third Consecutive Year, Cumulative Sales Exceed ₩14 Billion

## Wondoo Daily Leads Office Coffee Market, Achieves Profitability for 3 Consecutive Years! Wondoo Daily, an office coffee service operated by SpringOnward, is achieving outstanding results, establishing itself as a strong player in the office coffee market. It has not only achieved profitability for three consecutive years but also set an astonishing record of 3,000 cumulative contracts and 14 billion won in cumulative revenue. Wondoo Daily, which began in 2020 with the innovative concept of 'enjoying famous cafe coffee in the office,' has consistently proven its profitability from its turnaround to profit in 2022 until 2024, earning market trust. Behind this success lies overwhelming service quality achieved through close collaboration with leading domestic roasteries and coffee machine distributors. Differentiated strategies, from diverse bean curation to customized machine settings, tasting events, and thorough regular maintenance, which meet customer-centric on-site demands, are leading to an astonishing re-contract rate of 99%. An official from a major corporation highly praised Wondoo Daily, stating it goes beyond a simple coffee subscription, calling it a 'service that fundamentally improves the quality of the work environment,' and highly evaluating its value. In 2024, by expanding its nationwide service network and securing contracts with several major corporations and public institutions, Wondoo Daily solidified its market dominance. It is broadly expanding its business areas through aggressive expansion of partnerships, such as the launch of 'Coffee Daejang' (Coffee Captain) in collaboration with the Hyundai Maintenance Franchise Cooperative Federation and Hyundai Vandys. In the upcoming year 2025, SpringOnward plans to take another leap forward by advancing its data-driven subscription system and introducing its self-developed IoT solution. It will accelerate the implementation of personalized bean recommendations through analysis of machine usage and bean consumption patterns, digitized coffee management throughout the entire process, and ESG management practices, including refurbishment campaigns. CEO Jung Sae-bom emphasized that coffee is 'the smallest yet most powerful form of welfare' and revealed a vision to continue leading the office coffee market with customer experience and sustainability as core values.