Mobiwith's Q1 Sales Soar 56%
Inlyple's subsidiary Mobiweed has achieved remarkable results in the digital advertising market, recording its highest monthly performance since its establishment. Specifically, its Q1 revenue this year recorded 6.1 billion KRW, a 55.5% sur...
Inlyple's subsidiary Mobiweed has achieved remarkable results in the digital advertising market, recording its highest monthly performance since its establishment. Specifically, its Q1 revenue this year recorded 6.1 billion KRW, a 55.5% surge compared to the same period last year, and its March revenue alone was 2.2 billion KRW, showing an explosive growth rate of 60.7% and setting a new monthly record.
Behind this rapid growth was a strategic diversification of its revenue portfolio, which included expanding ad server construction for major partners like KBS, discovering new advertising spaces, and launching new data-based advertising products. Furthermore, increasing the proportion of video advertisements, which have a higher unit price than banner advertisements, significantly contributed to improving profitability.
Established in 2021, Mobiweed is a specialized company providing comprehensive data marketing solutions, including big data-based ad server construction and overall advertising operation outsourcing. Over time, it has built a solid track record by collaborating with leading companies such as iMBC, AhnLab, and Hancom (Hanul and Computer).
Oh Won-sang, CEO of Mobiweed, emphasized that Mobiweed's growth will accelerate further this year, predicting significant revenue growth through planning new data-based products in collaboration with media companies and expanding its RMN (Retail Media Network).
Han Gyeong-hun, CEO of Inlyple, also stated that, building on the success of its subsidiaries, this year will be the first year of full-scale growth for the entire Inlyple Group. He conveyed his ambition to demonstrate the company's value and sustainable competitiveness to the market through balanced growth across all business sectors and a successful IPO.
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