Marketboro Reaches 10 Trillion Won GMV in 9 Years
Leader in Food Ingredient Distribution Innovation, Marketboro Surpasses 10 Trillion Won in Cumulative Transaction Value! Marketboro, an enterprise food tech company reshaping the food ingredient distribution market, has achieved a remarkabl...
Leader in Food Ingredient Distribution Innovation, Marketboro Surpasses 10 Trillion Won in Cumulative Transaction Value!
Marketboro, an enterprise food tech company reshaping the food ingredient distribution market, has achieved a remarkable milestone. By the end of last March, just nine years after its establishment in 2016, it surpassed 10 trillion won in cumulative transaction value (GMV), creating a sensation in the industry.
Particularly noteworthy is its recent explosive growth. The cumulative transaction value, which stood at 9.1962 trillion won at the end of last year, surged by approximately 1 trillion won in just three months, breaking the 10 trillion won barrier. Considering that the annual revenues of major domestic food ingredient distribution companies are typically around 2-3 trillion won, this signifies that Marketboro has already established itself as an undeniable, large-enterprise-level player.
The secret behind this remarkable growth lies in two core services: 'Marketbom,' a food ingredient order brokerage platform, and 'Sikbom,' an open market that directly connects distributors with restaurants. 'Marketbom' started with distributors in Seoul and the metropolitan area, then expanded its service area nationwide by attracting famous franchises like Isaac Toast and Yoajeong as clients.
The food ingredient open market 'Sikbom' has also spearheaded the entry of major domestic distributors such as CJ Freshway, Nonghyup, Daesang, Sajo, and Dongwon Home Food, achieving more than double its transaction value every year. Out of an estimated 800,000 domestic foodservice business operators, 180,000—or 22.5%—are already active members and key customers of Sikbom.
Marketboro's steep growth curve is clearly demonstrated by the numbers. Its annual transaction value, which was a mere 32 billion won in 2017, explosively increased to 631.6 billion won in 2021, then 2.0078 trillion won in 2022, and finally 3.24 trillion won last year.
Seong Lim, CEO of Marketboro, is riding this momentum, aiming to achieve an annual transaction value of 10 trillion won by 2027. He expressed his ambition to leverage the extensive transaction data, amounting to 10 trillion won annually, to advance real-time supply-demand and buyer analysis. Furthermore, he plans to innovate all aspects of B2B food ingredient distribution—including futures trading, auctions, and wholesale/retail transactions—making them safe, transparent, and convenient.
Beyond mere brokerage, Marketboro is redefining the future of the food ingredient distribution market based on data, ushering in a new era.
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