Genesis Nest: Sales Soar 120x in 3 Years, From 50M to 6B

Software development startup Genesis Nest is attracting attention, having recorded explosive growth that has surprised the industry in just three years since its founding. Its revenue, which was a mere 50 million KRW in 2022, surged past 1.98 billion KRW in 2023, and has already exceeded 6.05 billion KRW in 2024. Notably, it achieved 5.1 billion KRW in the first half of this year alone and expects to reach over 12 billion KRW in revenue by year-end, which shines even brighter as an achievement cultivated solely through its own capabilities without external investment. Behind this rapid growth lies Genesis Nest's solid technological prowess and know-how, established by developers from leading domestic IT companies such as NHN, Wemade, and Krafton. They specialize in project-based software development and technology strategy consulting, leveraging their experience across various industries to emphasize customized development and stable project execution capabilities as core strengths. A prime example of their success is their collaboration with THEBLACKLABEL. Genesis Nest successfully led the development of THEBLACKLABEL's fan community apps 'MEOVV:Churrrrr' and 'ALLDAY PROJECT: DAY OFF,' earning recognition for high quality and efficient drive. This partnership went beyond mere development, leading to various expanded ventures such as entry into the Chinese market and character business planning, thus proving its synergy. Lee Dong-su, CEO of Genesis Nest, stated, "Technological expertise, customized development capabilities, and stable team operations have been the cornerstones of our revenue growth," and conveyed his aspiration to continue growing as a true partner that contemplates and realizes customers' goals together with them. Genesis Nest is actively pursuing diversification of its revenue models by launching its own services, including AI-based character apps and global fandom platforms. While further expanding long-term partnerships with existing clients, like in the IP collaboration cases with THEBLACKLABEL and COCONE V, it is also seeking cooperation with leading domestic and international companies in various industries such as Hyundai Motor, Amorepacific, and Kakao, thereby laying the groundwork for continuous growth.