Datarize and Imweb Integration Accelerates CRM Innovation

Here's great news for operators of I'mweb-based shopping malls! E-commerce CRM solution Datarize has officially completed its integration with I'mweb. Now, through the I'mweb App Store, you can easily utilize Datarize's powerful CRM marketing automation features with just a few clicks. Datarize meticulously analyzes customer behavior and metadata to automatically execute 'hyper-personalized campaigns.' Campaign planning, content optimization, and targeting are all automated, significantly lowering the barrier to entry for CRM marketing. This allows for automatic classification of high-potential customers and sending them perfectly tailored messages. Especially for businesses operating D2C brands, this will be an excellent opportunity to strengthen direct relationships with customers. Through this integration, over 1 million brands using I'mweb can reduce their reliance on external platforms and directly acquire and utilize customer data centered around their own stores. This, in turn, leads to a long-term strategy of securing loyal customers and maximizing Customer Lifetime Value (LTV). A Datarize representative stated, "I'mweb customers will be able to easily execute CRM marketing through various channels such as KakaoTalk, email, and SMS." They added, "We will support more sophisticated marketing through in-depth data collection within the I'mweb environment." Consequently, this integration is expected to be a significant turning point, dramatically improving the repurchase rate and conversion rate of I'mweb shopping malls. Now, connect more deeply with customers and accelerate business growth with data-driven, precise CRM strategies!