Twigfarm Makes North American Content Market Debut with AI Dubbing

Twigfarm Accelerates Penetration of North American Content Market with AI Dubbing, Partnering with ODK Media AI-based language solutions company Twigfarm has signed a strategic partnership with global media company ODK Media, officially embarking on its penetration of the North American content market. Twigfarm plans to leverage its innovative AI dubbing technology to provide content localization services not only for 'AmAsian TV', North America's first Asian FAST streaming platform operated by ODK Media, but also for major global streaming platforms to which ODK Media supplies content. This collaboration aims to effectively address the surging demand for dubbed content in the North American market, and to drastically shorten the high costs and lengthy production times that have been chronic issues with traditional dubbing methods. In particular, given the clear preference of North American viewers for dubbed content over subtitles, this is considered a strategy that precisely meets market needs. A Twigfarm official emphasized that AI technology "will provide content in the form viewers desire at more economical costs, opening up new business opportunities for content platform operators." This contract, achieved by Twigfarm over global competitors including North American local companies, demonstrates that Twigfarm's technology and solutions have been recognized for their high competitiveness in the global market. Peter Park, Chief Strategy Officer (CSO) of ODK Media, revealed that ODK Media goes beyond merely distributing content licenses, providing end-to-end services including licensing, localization, and monetization. He stated, "Dubbing services are an essential element for Asian content to establish itself in the mainstream North American market, and in that regard, our expectations for Twigfarm's AI dubbing technology are very high." This collaboration between the two companies is expected to set a new standard for AI-based localization services in the North American content market and become a powerful driving force for the global expansion of Asian content.