Indent Launches 'Bobushop,' AI-Based Global D2C Platform

Domestic brands entering the global market is no longer just a dream. Commerce AI company Indent Corporation has unveiled its innovative cross-border commerce platform, 'vovu.shop'. vovu.shop is a SaaS platform designed to enable domestic brands to directly sell products to consumers in 16 countries worldwide with just a few clicks, without the need for complex, dedicated overseas store setup. By simply entering existing product information, vovu.shop automatically handles and provides all processes, from sales page creation to payment, logistics, and marketing. The core technology that makes all of this possible is 'AI-based localization'. vovu.shop's commerce-specialized AI translates all content, including product names, descriptions, and options, in real-time, instantly implementing perfectly localized sales pages tailored to each country's language, currency, and exchange rates. Brands can easily enter major markets in 16 countries, including the United States, China, the United Kingdom, Japan, Germany, and Indonesia. Now, entrust the complex operations of overseas sales to vovu.shop. The entire process, from order and delivery to CS (customer service), is automatically integrated, allowing brands to focus solely on product development and growth. Furthermore, it provides real-time sales data by country in a dashboard format, helping brands establish effective GTM (Go-To-Market) strategies. Marketing that deeply understands local consumer psychology is also handled by vovu.shop's AI. It translates domestic brand-owned store review content and links it with product information to strengthen global SEO (Search Engine Optimization). Furthermore, it analyzes consumer tendencies and content virality in each country to recommend optimal influencers, and quantifies traffic inflow and sales contribution, meticulously supporting marketing performance management. Yoon Tae-seok, CEO of Indent Corporation, stated his ambition, saying, "vovu.shop is a D2C platform that enables global expansion with just a few clicks if you have a product. Through AI and D2C infrastructure, anyone can generate global sales, making our mission of '1-person enterprise, 1 trillion KRW in sales' a reality." vovu.shop will be a powerful facilitator leading domestic brands onto the global stage.