Hwaseong Jeon's Startup Morning Coffee, Ep. 1212: Growth

Every morning at 8:40 AM, a special time arrives on the 'Jeon Hwa-sung's CNTV' channel, where you can encounter the vibrant energy and innovative ideas of the startup ecosystem. This is 'Startup Morning Coffee,' a live YouTube program hosted by CEO Jeon Hwa-sung. Beyond simply delivering information, this program deeply analyzes the core competencies and potential of carefully selected startups, and through active communication with live viewers, it has firmly established itself as a living information platform for those interested in the startup ecosystem. **Brothz: An Innovator Changing the Game in the Digital Twin Market** One of the companies recently highlighted on 'Startup Morning Coffee' is Brothz. Brothz is emerging as a game-changer in the digital twin field, developing and operating 'FAVIEW,' an AI solution for automatic 3D space generation to implement Digital Twins. Existing digital twin construction methods had clear limitations, requiring expensive equipment and specialized personnel, leading to high costs and long completion times. Brothz adopted an innovative approach to break down these entry barriers. Among a wide range of potential applications including real estate, smart factories, and mobility, Brothz is precisely targeting market needs by providing specialized solutions for service space areas such as hotels, resorts, exhibitions, and F&B (food and beverage). Currently, Brothz is successfully executing CNTTech's KICS-UP Challenge project with the Korea Industrial Complex Corporation, thereby gaining recognition for its technology and growth potential. **FAVIEW: Core Competency for Drastically Reducing Costs and Time** The core of Brothz lies in its 'generative AI' technology and 'minimum data-based 3D predictive generation' capability. This proprietary technology plays a decisive role in drastically reducing the chronic problems of high cost and long time associated with digital twin construction. Brothz emphasizes that it can reduce construction costs by approximately one-fifth compared to competitors, from an existing 100 million won to about 20 million won. Furthermore, it has achieved the innovation of completing construction, which used to take over 100 hours, in just one day. Such a dramatic reduction is absolutely advantageous for quickly implementing digital twins for large-scale spaces like resorts, and FAVIEW's generative AI technology boasts an astonishing speed, automatically creating a 3D space in just 5 minutes after space capture. This presents a highly attractive alternative for companies that have hesitated to adopt digital twins. **CEO Jeon Hwa-sung's Insight: Strong Competitiveness in the B2B SaaS Market** CEO Jeon Hwa-sung expressed strong expectations for Brothz's potential through a 'one-point comment.' He evaluated that Brothz's FAVIEW solution is fundamentally shaking up the market by perfectly solving the 'high cost and long time' problems, which were the biggest entry barriers to digital twin construction, using generative AI technology. In particular, he analyzed that the reduced costs, lowered to about 20% of previous levels, and dramatically shortened production times will be key drivers for an explosive increase in digital twin adoption in service and commercial space sectors such as hotels and resorts. Furthermore, CEO Jeon Hwa-sung predicted that based on this unparalleled price competitiveness and efficiency, Brothz will secure unique competitiveness in the B2B SaaS (Software as a Service) market and lead the industry. Brothz is garnering anticipation as a powerful protagonist poised to change the paradigm of space experience in the era of digital transformation.