Zigzag's 'Direct Delivery' Revolutionizes Fashion Delivery

Kakao Style's style commerce platform Zigzag's fast delivery service 'Jikjin Delivery' is recently showing an overwhelming presence in the market and continues to achieve rapid growth. The steep growth trend that has continued since last year clearly shows that Jikjin Delivery has now established itself as synonymous with 'fast delivery' in the fashion e-commerce sector. According to recently compiled data, Jikjin Delivery has recorded an astonishing transaction volume increase of 60% year-on-year, attracting significant market attention. In particular, growth in the lifestyle category was explosive. As a result of significantly expanding product lines such as luggage and beauty/grooming appliances, the transaction volume in this category surged by an impressive more than 14 times (1305%) year-on-year, emerging as a new growth engine for Jikjin Delivery. Brand fashion, a core category, also recorded a high growth rate of 90%, and the shopping mall and beauty categories also saw increases of over 50% respectively. This strongly suggests that when purchasing fashion and beauty products, speed has moved beyond simple convenience to become an an essential factor in consumers' purchasing decisions. Customers experience high satisfaction by receiving desired products quickly, which in turn leads to an increase in purchase conversion rates. A Kakao Style official emphasized that Jikjin Delivery is achieving brilliant growth every year by simultaneously realizing increased sales for partnered stores and a convenient shopping experience for customers. Jikjin Delivery offers nationwide next-day delivery as a standard, and in some areas of Seoul and Gyeonggi, it provides same-day and dawn delivery services, securing differentiated competitiveness. Currently, over 10,000 stores have partnered with Jikjin Delivery, and it offers customers a wide range of choices through 'Jikjin Outlet' and various seasonal special exhibitions. Examples of partnered stores that have achieved remarkable results after adopting Jikjin Delivery clearly demonstrate the service's power. The massage device brand 'Pulio' recorded a transaction volume increase of over 30 times year-on-year, and beauty brands 'BBIA' and 'About Tone' also achieved growth rates of over 4 times, proving that fast delivery acts as a powerful catalyst for sales growth. As such, Jikjin Delivery goes beyond a simple logistics service, driving innovation and growth across the entire Zigzag ecosystem and setting a new standard for the fashion e-commerce market. It provides a differentiated shopping experience for consumers and opportunities for sustainable growth for partnered sellers, constantly evolving towards the future.