Viber: ₩15 Billion Monthly Sales from Watches Only

Luxury Watch Trading Innovator 'VIVER' Shows Explosive Growth! Cumulative Transaction Value Exceeds 200 Billion Won, A Triumph Dunamu's subsidiary, the luxury watch C2C platform VIVER, is leading the industry with dazzling achievements. Last July, it achieved a monthly transaction value of 15 billion won, surpassing a cumulative transaction value of 200 billion won – a remarkable feat. Since its service launch in August 2022, VIVER has shown rapid growth. Particularly in the second half of this year, its monthly transaction value surged from 10 billion won to 15 billion won, recording an astonishing growth rate of over 200% compared to the previous year. The VIVER Showroom, an offline space, also surpassed 40,000 cumulative visitors, demonstrating fervent interest. Behind this success are innovative services. The 'VIVER AI Lens' AI image search, launched last May, and the monthly 'Focus Day' events, have significantly contributed to platform activation. Furthermore, robust cooperation with the offline industry, such as the agreement with master watchmaker Jang Sung-won Watch, along with swift and transparent settlement and public disclosure of market price information, have served as key factors in enhancing user trust. An analysis of transaction data from the past three years revealed that Rolex still held the top spot in transaction value, followed by Omega, Cartier, Audemars Piguet, and Tudor. Among Rolex models, Datejust, Submariner, GMT-Master, and Daytona were popular in that order, while outside of Rolex, Audemars Piguet Royal Oak, Cartier Tank, Omega Speedmaster/Seamaster, and Vacheron Constantin Overseas showed strong performance. Notably, transactions for various brands, including Omega, Cartier, Audemars Piguet, as well as IWC, Chanel, and Hermès, have steadily increased, leading to market diversification. Moon Je-yeon, CEO of VIVER, expressed expectations, stating, "We will further develop through new AI services and brand expansion at the end of August." She also revealed, "We are preparing for the opening of VIVER Showroom Branch 2 around the Chuseok holiday," drawing more attention to its future endeavors.