Trustay Opens Owner Center in HomeKnock Town

Proptech company Trustay is launching its innovative 'Boss Center' service on Home Knock Town, opening a new chapter in expanding online sales channels for local small businesses and helping to revitalize local commercial areas through direct connection with apartment residents. Home Knock Town is a mobile-based integrated residential platform designed for the convenience of apartment residents nationwide, offering a variety of lifestyle support services, from booking community facilities like gyms and reading rooms to facilitating group purchases and second-hand transactions. The 'Boss Center' being introduced this time focuses on directly connecting offline-centric local businesses with residents. Participating businesses will be able to stably expose their products to Home Knock Town users, implement customized sales strategies for each apartment complex, and establish a systematic sales environment. This will be a powerful marketing channel that maximizes advertising and promotional effects and creates online-offline synergy, through direct connection between local small businesses and residents. Furthermore, there are plans to provide outstanding businesses with opportunities to attract more customers. Lee Seung-oh, CEO of Trustay, stated, "Through the launch of the 'Boss Center', we will expand online-offline touchpoints between local businesses and consumers and support self-employed individuals to achieve more efficient business growth." He emphasized, "We will continuously seek efforts to enhance resident convenience and foster mutual growth for local businesses."