Trenbe Authentication Center Breaks 130,000 Appraisals in 3 Years

The Korea Authentic Appraisal Center, established with 100% investment from Trenbe, has achieved remarkable results, accumulating over 138,000 offline luxury goods appraisals in just three years since its opening in 2022. This is the result of its crucial role in building trust in the pre-owned luxury goods market. The Korea Authentic Appraisal Center, which has been separated into an independent corporation, combines professional appraisers with an average of over 5 years of experience with its self-developed data-driven inspection system, ‘Mars AI’, to provide differentiated services. Mars AI, introduced in 2023, identifies product information from a single image provided by the customer and makes a preliminary determination of authenticity, significantly contributing to reducing appraisal time and minimizing errors. This technological innovation has dramatically increased the efficiency of the appraisal process. It has enabled the existing workforce to handle more than double the appraisal volume, and the appraisal cost per item has been reduced by nearly 60%, effectively achieving both cost efficiency and service quality. The service scope of the Korea Authentic Appraisal Center extends beyond inspecting pre-owned luxury goods within the Trenbe platform, broadly handling inspection requests from individual customers who purchased luxury goods through external channels, as well as B2B companies. Furthermore, in Trenbe's global market expansion, it is solely responsible for inspecting all products and plays a pivotal role in enhancing the transparency of international luxury goods distribution. A Trenbe official emphasized that the Korea Authentic Appraisal Center, as a core hub for the luxury goods business, is driving the expansion of the pre-owned luxury goods business and the growth of the global luxury goods business. Moving forward, based on specialized personnel and advanced technology, it plans to further advance its luxury goods appraisal system and accelerate the expansion of the global luxury goods ecosystem, based on 'K-Authenticity' led by Trenbe, to the entire world. Meanwhile, Trenbe, bolstered by the successful growth of its pre-owned business model and global expansion achievements, has seen significant improvements in operating profit starting from Q4 2023, and surpassed its break-even point (BEP) in March of this year. The company has declared 2024 as its first year of profitability and aims to achieve a profit of approximately 2 billion won by the end of the year.