The Pinkfong Company Readies KOSDAQ IPO, Targeting Up to KRW 76 Billion

The Pinkfong Company, a global family entertainment company, has commenced full-fledged procedures for its KOSDAQ listing, aiming to list within the year. The Pinkfong Company, which submitted its securities registration statement to the Financial Services Commission on the 22nd, plans to raise a total of 64 billion to 76 billion won by offering 2 million shares through this IPO, with a desired offering price of 32,000 to 38,000 won. The estimated market capitalization after listing is projected to be up to 545.3 billion won. The funds raised from the offering will be primarily invested in ▲advancing the IP production process ▲producing premium animation ▲expanding global LBE (Location-Based Entertainment) businesses. In particular, it plans to pursue a strategy of shortening the launch cycle of new IPs and increasing their success rate by strengthening AI capabilities. Based on powerful global IPs such as 'Pinkfong', 'Baby Shark', and 'Bebefinn', The Pinkfong Company has successfully implemented its 'Born Global' strategy by servicing over 7,000 pieces of content in 25 languages across 244 countries worldwide. In 2024, consolidated revenue reached 97.4 billion won (an 11% increase year-on-year), and operating profit was 18.8 billion won (a 371% increase), significantly improving the operating profit margin to 19.3%. Overseas sales account for 76%, and the company shows overwhelming performance on global platforms, with 'Pinkfong Baby Shark Dance' ranking #1 in YouTube views for 58 consecutive months, and the 'Bebefinn' series ranking #1 in the Netflix Kids section in 11 countries. CEO Kim Min-seok stated that this listing will further strengthen the company's global business capabilities and build long-term trust relationships with various stakeholders. Demand forecasting will take place from October 28th to November 3rd, and the general subscription will be held on November 6th-7th, with Mirae Asset Securities and Samsung Securities serving as co-lead underwriters.