'Suksuk Chalkak' AI Parenting App Hits 1 Million Users: The 'Family-Centric Service' Secret

SsukssukChalkak, Paving New Horizons for Parenting Records! A Triumph: Surpassing 1 Million Cumulative Subscribers! The AI-based parenting record solution 'SsukssukChalkak' has finally surpassed 1 million cumulative subscribers, writing a new chapter in the history of parenting record apps in Korea. Beyond being a simple record app, SsukssukChalkak has established itself as a warm community platform where the entire family can share and communicate about a child's growth. Its remarkable success is inspiring many. Jejemimi, the operating company, identified a strategy encompassing 'the entire family' as the key to this success. Moving beyond the existing focus on primary caregivers, the bold expansion of the service to allow all family members, including grandparents and relatives, to share a child's precious moments proved effective. Indeed, according to SsukssukChalkak's data, a remarkable 50% of monthly active users (MAU) were family members, including grandparents, proving that the 'Eight-Pocket' trend, where the entire family wholeheartedly supports one child, is faithfully extending to digital platforms. Understanding these family sentiments, SsukssukChalkak added thoughtfully designed features like 'Large Font Mode,' 'Filial Piety Calendar,' and 'Digital Photo Frame' to make it easy and comfortable for seniors to use, creating an environment where all generations can enjoy it together. Growth doesn't stop here. SsukssukChalkak is also accelerating its entry into the business-to-business (B2B) market and the global stage. Through a recent successful partnership with Han Garu, an ERP company for daycare centers, precious photos and activity records of children in childcare institutions can now be easily viewed in the app. Particularly in the Japanese market, it is showing even faster initial growth than in Korea, laying a hopeful foundation for expansion worldwide, including North America. Park Mi-young, CEO of Jejemimi, stated, “Focusing on the unchanging value of 'family connection' even amidst the challenging trend of low birth rates was key to achieving 1 million subscribers,” adding, “Moving forward, we will continue to develop SsukssukChalkak into the best platform for families worldwide to communicate, by using innovative technology to increase the joys of parenting and reduce its burdens.” At the heart of all this success is Artificial Intelligence (AI) technology. SsukssukChalkak utilizes AI to automatically organize photos and videos, record feeding logs with just voice commands, and even create parenting content and one-of-a-kind custom merchandise, providing a variety of features for a smart parenting life, serving as a reliable supporter for parents.