SpaceAd Secures 600 Prime Offices

SpaceAD, a spatial media platform company, has set an innovative milestone in the market by surpassing 600 prime office media contract buildings in just over three years. It is rapidly expanding its market dominance at an overwhelming speed, signing an average of 18 contracts per month with large office buildings in major business districts across Seoul and the metropolitan area. SpaceAD's core solution, 'Prime Office Media,' is a space-optimized information provision service that goes beyond simple digital signage. Utilizing digital signage technology, it is strategically placed in users' essential pathways, such as main building lobbies or elevator halls, ensuring high visibility. Furthermore, it provides customized content for both tenants and visitors, elevating the building's prestige while serving as a practical information hub. The differentiating factor of this service lies in its data-driven content solution based on SpaceAD's proprietary technology. By meticulously analyzing the interests of building users, it has evolved beyond merely displaying advertisements, transforming into useful and engaging informative media, which is highly praised. Landmark buildings in Korea, such as Yeouido TP Tower, Anchor One, Gangnam Parnas Tower, and Pangyo AlphaDome, have actively adopted SpaceAD's media, further solidifying the position of Prime Office Media within the commercial real estate market. Currently, Prime Office Media reaches over 2 million people daily, proving its effectiveness as a powerful mass medium in the OOH (Out-of-Home) market. The results of a Korea Research survey clearly demonstrate this effect. Preference for Prime Office Media reaches 88.1%, brand recognition after viewing ad content is 84.8%, and the actual product purchase experience rate is also 50.9%, confirming its ability to generate excellent advertising efficiency and consumer response. SpaceAD plans to further strengthen its scalability as a spatial media platform, targeting 800 building contracts by 2025. A company official stated, "We will continuously develop technology-based solutions that allow spaces and brands to communicate effectively with each other, going beyond simple digital billboards." Established in 2017, SpaceAD has expanded its business areas by operating various lifestyle space-optimized media solutions beyond prime offices, including prime living, co-working spaces, apartments, golf ranges, kids' clubs, fitness centers, and study cafes. Particularly this year, it plans to aggressively expand its Prime Living Media, specialized for luxury apartments in Seoul and the metropolitan area, to secure spatial media leadership in the premium residential space market as well. SpaceAD continues to evolve as an innovative company that creates new value by converging space and technology.