Pichuring Selected for 'Super-gap Startup 1000+ Project'

Featuring, Selected as 'Super Gap Startup' by MSS... Leading Global SNS Marketing with AI Technology Featuring, a global SNS data analysis specialist company, has been officially recognized for its technological prowess and growth potential...

Apr 14, 2025 - 00:00
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Featuring, Selected as 'Super Gap Startup' by MSS... Leading Global SNS Marketing with AI Technology Featuring, a global SNS data analysis specialist company, has been officially recognized for its technological prowess and growth potential by being finally selected for the AI·Big Data sector of the '2025 Super Gap Startup Nurturing Program (DIPS 1000+)' hosted by the Ministry of SMEs and Startups (MSS). The 'Super Gap Startup 1000+ Project' is a national initiative focused on nurturing promising startups that will lead the future of the national economy and the global market based on technology and innovation. Featuring received high evaluations for its outstanding social media data analysis technology, based on its independently developed data engine 'Featuring AI', and its potential for expansion into global markets. Through this selection, Featuring will receive up to 600 million won in commercialization funds over the next three years for service enhancement and demonstration, and up to 1.5 billion won in research and development (R&D) funds over four years through additional evaluation. Furthermore, it will benefit from comprehensive advantages and support, including service enhancement, identification of demand sources, policy funds/technology guarantees, and investment attraction support. Using its proprietary AI technology, Featuring collects and analyzes over 16 million influencer channels and 300 million social media content pieces both domestically and internationally in real-time, providing advanced data to help companies conduct systematic SNS marketing. It leads the market by operating key services such as 'Featuring', an all-in-one influencer marketing solution, and 'DataEffect', a customized social media data analysis solution for businesses. Its remarkable growth trend is also noteworthy. Featuring achieved its highest-ever performance last year, surpassing 5 billion won in sales, secured over 13,000 cumulative clients, a 51.1% increase year-on-year, and is recording a high average annual growth rate of 52.3%. It is also accelerating its expansion into the global market. Following the successful launch of 'Featuring Japan' last year, it established a local subsidiary in Japan in the first half of this year, strengthening its Korea-Japan cross-border marketing business model. It is dedicating all its efforts to expanding overseas business by generating numerous success stories in key markets such as Japan and North America. Jang Ji-hoon, CEO of Featuring, stated his vision: "Influencer marketing has now moved beyond a trend to become a core competitive advantage for businesses." He added, "Featuring will grow into an 'SNS marketing super app' that encompasses not just influencer marketing but also commerce and SNS management, contributing to supporting brands and businesses in developing differentiated strategies."

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