OpenSurvey's AI Data Analytics Platform Gains Spotlight at Tokyo IT Expo
Opensurvey, a leader in AI-based consumer data analysis, has made a successful debut in the Japanese IT market, signaling a green light for global expansion. Participating with an exclusive booth at ‘Japan IT Week Spring 2025,’ held in Toky...
Opensurvey, a leader in AI-based consumer data analysis, has made a successful debut in the Japanese IT market, signaling a green light for global expansion. Participating with an exclusive booth at ‘Japan IT Week Spring 2025,’ held in Tokyo starting on the 23rd, Opensurvey unveiled its innovative research and experience analysis platform, ‘Datapace,’ to the local market, drawing an enthusiastic response.
Datapace, Opensurvey's core service, collects customers' vivid experiences and opinions and deeply analyzes them with powerful AI technology to provide clear insights into various challenges faced by businesses. It identifies areas for improvement in brands and products and is gaining attention as an all-in-one solution that ultimately supports businesses' strategic decision-making.
From the first day of the exhibition, Opensurvey's booth saw a constant stream of visitors from major industries in Japan, including finance, electronics, and business consulting. In particular, its intuitive dashboard optimized for customer experience analysis and its AI-based text analysis feature for efficiently processing complex unstructured text data captured the attention of local experts and received high praise for its technological capabilities.
An official from a Japanese electronics company stated, “In the Japanese market, where digital transformation is accelerating, the importance of customer experience data is growing day by day. Datapace can handle every process from survey design and data collection to sophisticated analysis in a one-stop manner, making it an essential tool for quickly understanding changing customer needs and making smarter decisions,” he praised, emphasizing the market suitability of Opensurvey’s solution.
Having successfully concluded its participation in Japan IT Week, Opensurvey will now embark on full-scale activities to strengthen its position in the Japanese B2B SaaS market. It plans to actively identify business opportunities with major Japanese companies and pursue a successful localization strategy by providing customized services tailored to the characteristics of the local market.
Lee Kyu-min, Head of Opensurvey's Japan Business Division, stated, “At this important juncture for global market entry, our participation in Japan IT Week will serve as a significant turning point for expanding our network and building partnerships within Japan. We will continue to fully commit to localizing our sales and services to ensure Opensurvey is recognized for its unparalleled competitiveness in the global SaaS market,” he added, expressing his aspirations. Opensurvey is now ready to establish itself as a leader in the global data analysis market, building on its successful debut in the Japanese market.
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