Naver Jigeumbedal Expands to GS25, Emart Everyday, Strengthening Quick Commerce

## Naver Quick Commerce 'Jigeumbedal' Accelerates Service Expansion with Major Entry of Convenience Stores and SSMs Naver's quick commerce service 'Jigeumbedal' is growing its influence in the daily consumer goods delivery market, having significantly expanded its partners just one month after its launch. With major convenience stores like GS25, E-Mart Everyday, and large supermarkets (SSMs) newly joining the existing service, users can now receive desired products more conveniently and quickly. 'Jigeumbedal', which first launched on the 15th of last month, is an instant delivery service that allows users to receive products within 1.5km of their location in approximately one hour, via the Naver Plus Store web and app. Its key feature is that when a user searches for a desired product, it conveniently finds and connects them to stores capable of instant delivery, such as nearby convenience stores, marts, and local supermarkets. Especially from June, GS25 and E-Mart Everyday will newly join, broadening the scope of the service. The delivery coverage of Homeplus Express is also scheduled to be sequentially expanded. **GS25 began** its 'Jigeumbedal' service **from the 11th.** It operates from 11 AM to 10 PM, and delivery is completed in approximately one hour for purchases of 10,000 won or more. The service started in about 1,000 stores nationwide, providing fast and stable delivery by utilizing GS25's existing two-wheeled vehicle delivery network. The service plans to expand to all GS25 stores nationwide in the future. **Next week, E-Mart Everyday, with approximately 190 stores nationwide,** will also add a delivery service within approximately one hour, further expanding user choices. Furthermore, **by July, Homeplus Express's** delivery network enhancement work will be completed, allowing 'Jigeumbedal' to be used in a much denser and wider delivery coverage area than before. Starting with this partner expansion, Naver plans to continuously enhance its quick commerce service, encompassing convenience stores and large supermarkets, which are key channels for purchasing daily consumer goods. Lee Ju-mi, Naver N-Delivery Business Leader, stated, "We will strengthen collaboration with partners capable of instant delivery, and provide users with a richer quick commerce experience through advanced nearby search functions," raising expectations for the service. It remains to be seen whether Naver's 'Jigeumbedal' can establish itself as a new strong player in the quick commerce market.