Namdo Market Sales Top ₩125.5 Billion, Soaring 1118% YoY
**Namdo Market, an unstoppable surge! Achieves BEP for 2 consecutive years, dominates the market with 1118% explosive growth!** Namdo Market, a convenient wholesale market transaction platform, is continuing its remarkable growth, drawing s...
**Namdo Market, an unstoppable surge! Achieves BEP for 2 consecutive years, dominates the market with 1118% explosive growth!**
Namdo Market, a convenient wholesale market transaction platform, is continuing its remarkable growth, drawing significant attention from the industry. Not only has it achieved a break-even point (BEP) for two consecutive years, but it also recorded approximately 125.5 billion won in transaction volume last year, achieving an unprecedented growth rate of 1118% year-over-year, marking a truly remarkable feat. Particularly during the peak season in December last year, it set a new all-time high for a single month's transaction volume, reaching 39.1 billion won, proving its potential.
This explosive growth is attributed to the successful expansion into the Dongdaemun wholesale market and a perfectly executed strategy to boost overseas exports. In the first half of last year, Namdo Market established a new fashion category in response to customer demand and exerted full effort to attract Dongdaemun fashion wholesalers. As a result, over 1,000 wholesale businesses joined the platform, and the fashion category, including apparel (75%) and fashion accessories (16%), achieved an overwhelming share of 91% of the total wholesale transactions.
Its performance in the global market is also remarkable. Namdo Market achieved $1 million in exports last year, elevating the status of 'Made in Korea' products. Key export destinations include Japan (62%), Hong Kong and Taiwan (13% each), and the United States (5%). The industry's common analysis is that the increasing global popularity of K-culture has led to a rise in overseas demand for Korean products.
Namdo Market's growth momentum can also be found in the expansion of its nationwide wholesale network. With various regional wholesale businesses, not only from Dongdaemun but also from Jeju and Busan, joining the platform, a diverse range of products that were previously hard to access in Dongdaemun and Namdaemun began to be traded. This served as a crucial catalyst, attracting retail business owners from a wide range of industries, including fashion, home decor, and hobbies, to Namdo Market.
In 2025, Namdo Market envisions an even greater leap forward. Under the ambitious goal of surpassing 500 billion won in transaction volume, it plans to further expand the attraction of Dongdaemun fashion wholesalers and strengthen its penetration into the Japanese and US markets. Additionally, it intends to maximize the efficiency of fashion wholesale transactions by actively utilizing 'ND Uncle,' a specialized SaaS for wholesale and retail that enables efficient management of order placements and settlements.
Yang Seung-woo, CEO of Namdo Market, stated with strong determination, "Our continuous attempts and efforts to firmly establish ourselves as a trusted service for wholesale and retail businesses are leading to significant achievements every year. In 2025, we will concentrate all our capabilities on surpassing 500 billion won in transaction volume and achieving sustained growth." All eyes are on Namdo Market's relentless surge to see what innovations it will bring to South Korea's wholesale market in the future.
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