[Jeon Hwa-sung's Startup Morning Coffee Ep. 1181] Easy Search

The YouTube program 'Startup Morning Coffee,' led by Representative Jeon Hwa-sung, is broadcast live daily at 8:40 AM on the 'Jeon Hwa-sung's CNTV' channel. It has established itself as a useful information platform, offering in-depth insights into the startup ecosystem and introducing innovative companies. Interactive communication with viewers through real-time comments adds vitality to the program. 'EasySeek,' one of the startups featured in this program, is a golf lesson platform that provides a real-time shadowing-based swing correction solution utilizing AI technology. EasySeek aims to innovate the chronic problems of traditional golf lessons, such as high costs, time burden, and the difficulty of finding a coach tailored to individual needs, using digital technology. In particular, the expertise of the founder, a professional golfer from the Australian PGA Class, is deeply reflected in the solution's development, providing learners with high learning effectiveness and an optimized lesson experience. Currently, EasySeek is accelerating its growth by participating in CNTTech's Early Startup Package support program. EasySeek's core competitiveness lies in its innovative shadowing practice system utilizing 3D pose estimation technology. This goes beyond the limitations of existing solutions that merely measure and analyze swings. EasySeek enables shadowing practice where users watch and imitate the swing video (motion tracking data) of a professional they select. User swings captured at a kiosk are precisely compared and analyzed in real-time with the professional's optimal swing trajectory, providing immediate specific feedback on aspects like weight transfer, arm and spine balance, thereby facilitating accurate posture correction. Thanks to this solution, even without a lesson professional, users can consistently maintain optimal form and improve their skills through accurate self-shadowing practice at the driving range. Representative Jeon Hwa-sung evaluated EasySeek, stating, "By combining the expertise of lesson professionals with AI's precise 3D pose estimation technology, EasySeek is implementing an innovative 'AI Shadowing Lesson' that goes beyond simple analysis to enable real-time correction and repetitive learning." This unique approach is expected to set a new standard in the golf tech market by resolving uncertainties about the effectiveness of golf lessons and presenting a clear solution for systematic golf skill improvement. EasySeek presents the future of personalized golf lessons and has the potential to provide a more effective and satisfying experience for everyone learning golf.