Jeon Hwa-sung's Startup Morning Coffee Ep. 1103: Change the Key Words

Every morning at 8:40 AM, 'Startup Morning Coffee,' a live platform that makes the hearts of innovative startups beat, hosted by CEO Jeon Hwa-sung, visits viewers on the 'Jeon Hwa-sung's CNTV' channel. This program deeply illuminates the core competencies and market potential of promising startups, and it effectively serves as a hub, providing live information to those interested in the startup ecosystem through real-time comment communication. The company that recently garnered attention on 'Startup Morning Coffee' is 'BioMoa Medical,' which emerged like a comet in the K-beauty market. Despite being less than three years old, they surprised the industry by achieving over 10 billion won in sales through their unique cosmetics brand, 'From The Skin.' BioMoa Medical, firmly established as an experience brand aiming for a well-being lifestyle, continues its rapid growth, particularly with innovative product development for senior women and excellent marketing capabilities. Currently, they are preparing for an even bigger leap with acceleration support for agri-food from CNTTech. The core drivers of BioMoa Medical's success lie in its outstanding product development capabilities based on its unique 'Triple Formula Slow Aging Technology' and its powerful market-penetrating marketing capabilities. In particular, their all-in-one collagen mask pack, designed for maximum user convenience, became a bestseller immediately upon launch, driving explosive sales. They boast a diverse product lineup, from basic cosmetics to sun cream, serum for packs, lotion, toner, sun care, and special care, with user convenience as a top priority in all products. Not content with its domestic success, BioMoa Medical is already demonstrating a strong presence in the global market. They are actively promoting the 'From The Skin' brand in various countries worldwide, including the United States, Japan, China, Southeast Asia, and Italy. Notably, in the U.S. market, they achieved a remarkable feat by successfully leveraging local influencer marketing to dramatically boost Amazon sales. With its balanced combination of technology, marketing, and global vision, BioMoa Medical's future moves are highly anticipated as it looks to transform not just K-beauty but the entire global beauty market.