Jeon Hwa-sung's Startup Morning Coffee #1159: Growth Strategy

Every day at 8:40 AM, 'Startup Morning Coffee,' hosted by CEO Jeon Hwa-seong, goes live to viewers on the YouTube channel 'Jeon Hwa-seong's CNTV.' This program deeply highlights the core competencies and market potential of various startups, establishing itself as a useful information platform for those interested in the startup ecosystem through interactive communication via real-time comments. GrowMeet, introduced in a recent broadcast, is a startup operating 'Ttakkeuneu,' an innovative platform that solves the long-standing problem of 'information discontinuity' in the existing group order market. Previously, the process of ordering group lunchboxes and catering was complex and inefficient due to a lack of information between suppliers and demanders. To overcome these limitations, GrowMeet introduced a reverse auction method where customers first detail their requests, and sellers then propose quotes accordingly. This allows customers to receive accurate and transparent quotes from multiple sources and broadly compare services to choose the one that best suits them. GrowMeet is currently building its growth foundation by participating in CNTTech's Youth Cook Business Center support program. GrowMeet's core competitiveness lies precisely in this customer-centric reverse auction system. Customers who need group orders for workshops, promotional events, education, etc., simply need to specify their desired purpose and detailed requests. Then, sellers matching those conditions competitively submit quotes, and customers can carefully review and compare the sellers' histories and quote details to decide on the optimal service. This process innovatively simplifies the previously cumbersome and opaque group ordering procedure, maximizing information transparency and significantly contributing to increased customer satisfaction. CEO Jeon Hwa-seong gave a positive evaluation of GrowMeet's business model. He mentioned specific growth strategies, stating, "GrowMeet targets the B2B group order market as its primary focus and plans to robustly expand its business, centering on specific regional markets." He particularly emphasized, "The capabilities of team members with extensive experience in the relevant industry further increase the likelihood of success," highly commending the GrowMeet team's expertise. As CEO Jeon Hwa-seong commented, GrowMeet is highly anticipated to present a new paradigm in the group order market through its innovative reverse auction platform 'Ttakkeuneu,' creating an efficient and transparent market that benefits both customers and sellers.