Cashwalk Community Walk: Walk for Health & Money – 3.9 Billion Cash Annually!

Cashwalk's 'Neighborhood Stroll' Soars as a Local Healthcare Platform Just One Year After Launch Cashwalk's local walking service 'Neighborhood Stroll', operated by digital healthcare company Nudge Healthcare's health management app 'Cashwalk', is garnering attention as it reveals remarkable achievements on its first anniversary. It has gained significant popularity among users by fostering daily walking habits, promoting a healthy local mobility culture, and providing guidance on nearby walking spots along with cash rewards. 'Neighborhood Stroll' has captured users' attention, recording explosive growth over the past year. According to recently released statistics, daily active users (DAU) increased by approximately 69% year-over-year to 610,000, and monthly active users (MAU) grew by 37% to 2.76 million. The cumulative cash awarded to users amounts to a staggering nearly 3.9 billion cash, proving the service's vitality. Another distinctive feature is its accelerated evolution beyond a simple reward-based walking service into a local healthcare platform. This year, the company expanded its service scope by extending walking reward locations from the existing park-centric model to include hospitals. Now, users can check hospital locations and treatment information, make reservations, register, and write reviews all in one place, receiving not just walking rewards but also practical health management functionalities. Furthermore, through the in-service local community 'Neighborhood Life', users actively communicate by sharing landmarks or health information discovered during their walks and collaboratively creating diverse local content such as favorite cafes, healing spots, and exercise courses. This fosters a positive effect by strengthening connectivity with the local community through walking. Park Jeong-shin, CEO of Nudge Healthcare, presented the future vision, emphasizing that "'Neighborhood Stroll' provides a new walking experience linked to local communities, and will continue to establish itself as a leading healthcare platform connecting regions and people with walking at its core."