Buzzvil Patent: Shaping the Future of Personalized Rewards

AI full-funnel marketing platform Buzzvil is drawing significant attention from the industry by unveiling an innovative technology that will change the paradigm of the reward advertising market. It has filed a patent for 'Hyper-Personalized Reward Technology,' which precisely analyzes user behavior and propensities to deliver personalized, optimized reward experiences. This technology is a system that precisely optimizes the timing of ad participation, type, and reward amount for each user. In particular, it focuses on maximizing ad efficiency by filtering out 'cherry pickers' who are merely seeking rewards, and by providing differentiated benefits to 'genuine users' who are highly likely to lead to actual ad performance. In an era where user data-based real-time targeting, like that of Google and Meta, is common, Buzzvil has extended this to the reward advertising domain, implementing a higher level of personalization. It is a comprehensive system that goes beyond simple content and target personalization to integrally adjust the reward payout time, amount, and even participation missions. At the core of this innovative technology are two key AI models. First, the 'Propensity Judgment Model' learns from users' reward ad participation history as well as qualitative feedback like reviews and comments, delicately discerning user emotions. Second, the 'Behavior Prediction Model' uses these analysis results to predict users' likelihood of participating in ad missions and their conversion rates, exposing customized ads at the optimal moment. Buzzvil Co-CEO Lee Kwan-woo emphasized that this technology organically combines qualitative and quantitative data, making it a technological advancement that drives the evolution of reward advertising, and will be an important milestone proving Buzzvil's unique AI capabilities. Buzzvil plans to leverage this patented technology to strengthen cooperation with global ad networks, accelerate its entry into overseas markets with its proprietary technology, and set new standards in the reward advertising market. Furthermore, through continuous technological advancement, it will strive to provide clear results for advertisers and the best rewards for users, thereby building a 'win-win reward advertising ecosystem.'