AI Art Platform Artu Highlighted as Collaboration at OpenAI Korea Launch

Global AI Art Platform 'Artue' Draws Attention as Leading Example of Korean AI Innovation at OpenAI Korea Launch Ceremony Global AI art platform 'Artue' received significant attention as a unique example of a Korean AI platform at the OpenAI Korea launch ceremony held on the 11th at Pi Factory in Seoul. Abitue Associates Co., Ltd. (CEO Song Bo-young), the art-tech company operating Artue, was presented as a key collaboration case for OpenAI at the event, recognized as an exemplary model of the fusion of art and artificial intelligence technology. Notably, during the keynote session on the second day of the launch ceremony, OpenAI COO Brad Lightcap personally introduced Artue as a successful collaboration case applying their ChatGPT technology, highly praising it as a pioneering example of introducing AI technology to the art market. On this day, Artue stood alongside 12 leading domestic partner companies such as GS, Toss, LG Electronics, Krafton, and Kakao, adding even greater significance by being the only startup among these major corporations to be named. Artue is a platform that innovates the search and transaction of artworks by combining an AI-based personalized curation engine with digital twin technology. By adopting OpenAI's ChatGPT, it operates a conversational search service, maximizing user experience. When a user asks a question in natural language, such as 'A heartwarming painting,' in the Artue search bar, the AI technology accurately understands the user's intent and recommends relevant paintings. The company explained this as a service that 'understands and recommends paintings like a human,' emphasizing that AI is presenting a new dimension in understanding art. Song Bo-young, CEO of Abitue Associates Co., Ltd., stated, "The convergence of AI and the art industry is moving beyond mere technological experimentation to become a new standard in the global art market," adding, "Artue's introduction at this OpenAI Korea launch event is a proud example demonstrating that Korean technology companies can gain recognition on the world stage." Currently, Artue is accelerating the development of next-generation technologies, including advanced AI search and recommendation technology, digital asset authentication, and smart TV-based expansion, and is also pursuing aggressive global expansion plans, including entering the North American market.