V-CAT Launches Generative AI 'Krijen': Automated Brand-Tailored Content Creation

VCAT, a leader in automated marketing content creation, is drawing industry attention with the full-scale launch of 'VCAT CREAGEN,' an innovative generative AI service for brands. Now, brands can easily create images and videos with diverse concepts that perfectly reflect their unique identity, using just a single product photo. CREAGEN resolves the chronic problems of high costs and long production times associated with traditional studio photography, automatically generating high-quality content that maintains brand quality. The core of this innovation lies in CREAGEN AI's unique learning capabilities. The AI precisely analyzes a brand's shooting style, product characteristics, and presentation methods, then independently suggests optimal backgrounds and compositions. Thanks to this, brands can obtain an astonishingly rapid and infinite array of conceptual visual content by simply uploading a single photo. Furthermore, VCAT CREAGEN is integrated with various market-proven global generative AIs, offering brands the flexibility to directly experience and select the most suitable AI solution, keeping pace with rapidly changing AI technology trends. Through this, brands experience a true end-to-end solution, centralizing all processes from planning, shooting, and editing to final content production within the VCAT platform. VCAT CEO Jeong Beom-jin stated with strong ambition, “VCAT CREAGEN is a game-changer that will revolutionize the studio photography culture for large brands,” adding, “With this launch as a stepping stone, we will automate the entire process of marketing content creation and further strengthen our customized solutions for large brands, thereby solidifying our position in the global market.” Meanwhile, VCAT has already been providing automated marketing video and banner image creation services to over 100,000 domestic and international clients, and has successfully proven its technology and reliability by offering customized solutions to major e-commerce platforms such as Naver, Coupang, SSG, Lotte ON, and Gmarket, as well as large domestic and international brands like Hyundai Motor Company and Amorepacific. CREAGEN is expected to open new horizons in brand marketing content creation, building on VCAT's accumulated expertise.