Nol Universe: 'NOL' Brand Integration

Not long after NOL Universe launched through the merger of Yanolja and InterparkTriple, it undertook a major reorganization integrating all its subsidiary platforms under the 'NOL' brand, declaring its intention to open a new horizon in the travel, leisure, and culture industries. This integrated brand strategy will be fully implemented starting mid-next month. The names of key platforms will be changed. The existing 'Yanolja' will now be reborn as 'NOL', 'Interpark Ticket' as 'NOL Ticket', and 'Interpark Tour' as 'NOL Interpark Tour'. However, 'Triple', the personalized travel platform, will retain its current name. Especially in the service sector for foreign tourists visiting Korea, 'Interpark Global' and 'Triple Korea' will be integrated into a single platform named 'Interpark Global by NOL', aiming to further strengthen competitiveness in the inbound tourism market. NOL Universe plans to focus on maximizing the competitiveness of each service and creating synergy between businesses through this brand integration. The core goal is to enable customers to easily plan and execute all stages of their leisure activities within a single integrated ecosystem. Ultimately, it revealed its ambition to establish itself as a 'Daily Platform' that customers naturally turn to whenever they enjoy leisure in their daily lives, growing into an unrivaled platform encompassing travel, leisure, and culture. Bae Bo-chan, Co-CEO of NOL Universe, emphasized, "We will build a differentiated leisure ecosystem by establishing NOL Universe's unique worldview," adding, "Based on strong synergy between platforms, we will provide customers with a wider range of choices and optimal convenience." He further stated, "We will firmly establish ourselves as the 'Only1' platform in the industry and create unique value through continuous innovation and growth," expressing a strong commitment to market leadership.