Keumong Enters Japan B2B Market with K-Expert Matching Service

## Kmong, Targeting the Japanese Market with K-Experts... Leaping Towards Becoming a Global Human Cloud Platform Kmong, a leading Korean freelance platform, is accelerating its expansion into a truly global human cloud platform, having successfully launched its services in the Japanese market based on its pool of verified experts. As the wave of K-content and K-beauty recently swept through Japan, a deep thirst for the excellent execution and original ideas of Korean experts has grown in the local market. Kmong seized this trend and began its full-fledged attack on the Japanese market, spearheaded by an innovative B2B service connecting top-tier Korean experts with Japanese companies. This initiative will proceed primarily in two directions. First, it targets local Japanese companies. Kmong is collaborating with prominent Japanese design agencies and beauty/fashion companies to provide differentiated design and marketing content imbued with K-culture codes. This strategy precisely penetrates the local market's fervent demand for Korean sensibilities. Second, Kmong positions itself as a strong helper for Korean companies aspiring to enter the Japanese market. It provides close support for essential localization tasks such as design, translation, and marketing, and offers marketing solutions optimized for the Japanese market, including influencer seeding, commerce activation, and SNS operation agency services, helping companies successfully establish themselves locally. Kmong's successful market entry is backed by a thorough expert verification system and unparalleled project management capabilities. Within just two months of service launch, it achieved the remarkable feat of attracting companies in various sectors such as beauty, fashion, and pharmaceuticals in Japan as key clients. Recently, it demonstrated its capabilities by securing a 50 million won marketing contract for a well-known Korean beauty brand's entry into Japan. A Kmong official stated regarding this expansion into Japan, "This is a significant milestone for Kmong to leap towards becoming a truly 'global human cloud platform.'" They further expressed their ambition, "We will successfully establish the outstanding capabilities of our thoroughly vetted K-experts in the Japanese market, positioning them as key business partners." Kmong plans to continue focusing its capabilities on B2B services within the Japanese market and steadily expand its business scope. Initially, it will concentrate on design and marketing, but it intends to sequentially broaden its service portfolio and strengthen its influence in the future, aligning with the diverse demands of local companies.