ENNAAI Robot Chef Opens New York Store

Aniai, a startup leading innovation in Korean robotics technology, has successfully launched its hamburger cooking robot, 'Alpha Grill,' in the New York market, widely opening the doors to global expansion! The enormous U.S. hamburger market, valued at approximately 150 trillion Korean Won, faces challenges from inflation and rising labor costs. Especially in New York State, where the minimum wage is set to increase to $16 per hour starting in 2026, automation in the food service industry is no longer an option but a necessity. Aniai has presented a solution that directly addresses this market's thirst. Born from the unparalleled technological prowess of engineers from KAIST, 'Alpha Grill' is an advanced robot optimized for cooking hamburger patties. It automatically cooks over 200 patties per hour, precisely controlling time, temperature, and thickness to ensure consistent and perfect quality patties in any situation. This significantly maximizes kitchen efficiency and standardizes food taste. TFS (The Filling Station Burger Works), a popular burger specialty restaurant in upstate New York, has already experienced revolutionary changes after adopting 'Alpha Grill.' Patty cooking time was reduced by approximately 70%, and smooth operations were possible even during the busiest peak hours without additional staff, simultaneously addressing labor shortages and cost burdens. This proves that the future kitchen, long dreamed of by the food service industry, is becoming a reality. CEO Gunpil Hwang stated, "It is very significant that we have proven that verified Korean robotics technology works even in the world's largest market, the U.S.," and added, "Starting with the TFS installation, we are currently in active discussions with major local burger brands in the U.S. and are ready to reshape the future of the American hamburger market." Aniai has already proven the performance and efficiency of 'Alpha Grill' by successfully supplying it to leading hamburger brands in Korea, including Frank Burger, Lotteria, Mom's Touch, CJ Freshway Burger Station, Downtowner, and New York Burger. Now, Aniai's 'Alpha Grill' is gaining attention as a key player set to usher in a new paradigm for the global food service industry, extending beyond the U.S.