Sikbom H1 Sales Top ₩120 Billion, Soaring 2.2x YoY

What is the secret to rapid growth amidst a restaurant industry downturn? The rise of 'Sikbom', a food ingredient open market. As the slump in the restaurant industry deepens, 'Sikbom', a food ingredient open market operated by food tech company Marketboro, is attracting market attention with its remarkable performance. In the first half of this year, Sikbom achieved a total transaction volume (GMV) of approximately 120 billion won, recording an astonishing growth rate of 2.2 times compared to the same period last year. The growth trend is particularly evident in its monthly performance. After surpassing a monthly transaction volume of 20 billion won for the first time in April, it maintained this record for three consecutive months until June, drawing a stable upward trajectory. User metrics also showed a consistent upward trend across all aspects. The number of orders in the past month surged by 132% year-on-year to approximately 150,000, and the number of buyers increased by 108%. Even more surprising is that the cumulative number of members nearly doubled in just one year, skyrocketing from 110,000 to 220,000. With approximately 9,000 new members consistently joining each month, it has proven its position as an 'essential service' among restaurant business owners. Behind this rapid growth lies the unique value and differentiated convenience that 'Sikbom' provides, even amidst the chronic downturn and high closure rates in the restaurant industry. It boasts the largest number of sellers and the highest product count in Korea, and it maximizes restaurant operational efficiency with innovative logistics systems such as the 'direct delivery to your refrigerator system'. Major medium-to-large sellers such as Hyundai Green Food, Nonghyup Public Auction Market, and Sajo are continuously joining, fostering healthy competition among sellers, which in turn leads to more favorable price competitiveness for buyers. Furthermore, in the first half of the year, it successfully expanded its service area to the Gyeongsang and Jeolla regions, making a leap as a nationwide platform that encompasses local customer bases. A Sikbom representative emphasized, "This first-half performance clearly demonstrates that Sikbom is playing a pivotal role in the unstoppable trend of digital transformation in food ingredient distribution," and stated their ambition, "Building upon this strong growth, we plan to further solidify our unique position as a restaurant industry platform through more aggressive marketing and innovative service development in the second half of the year." Sikbom's actions are presenting the future of the food ingredient distribution market and opening new horizons.