[Jeon Hwaseong's Startup Morning Coffee Ep. 1168] Innovation

Every morning, a live show that awakens innovation! 'Startup Morning Coffee' on YouTube's 'Jeon Hwa-sung's CNTV' channel, led by CEO Jeon Hwa-sung, delivers hot startup news every day at 8:40 AM, communicating in real-time with viewers. It deeply illuminates the core competencies and market potential of various startups, effectively serving as a hub for the startup ecosystem through interactive communication. Today's protagonist introduced on this stage of innovation is 'Endentics', which has brought innovation to the field of root canal treatment (nerve treatment). Endentics: Changing the Paradigm of Dental Root Canal Treatment Endentics is a company that provides solutions to innovatively improve 'root canal treatment', which is one of the most important yet challenging dental treatments. Root canal treatment, an essential method to save natural teeth when inflammation occurs in the root canal due to cavities or other reasons, was previously a significant burden for both patients and dentists due to nerve stimulation, severe pain, and the risk of recurrence from residual bacteria. Endentics aims to solve these persistent problems while simultaneously increasing patient comfort and dentist treatment efficiency. It is currently growing rapidly with support from CNT Tech's Initial Startup Package. 9 Years of Dedicated Technology: 'Smart Root Canal Treatment' Reduces Pain and Increases Perfection At the heart of Endentics lies 'Smart Root Canal Treatment Core Technology,' the result of 9 years of dedication. This technology implements 'minimally invasive procedures,' drastically reducing nerve stimulation and treatment pain, and remarkably, allows all treatments to be completed in 'just one visit.' Key equipment includes 'Auto Root,' which integrates 'RINSE,' a root canal cleaning device, and 'RONS,' a root canal filling device. These advanced devices replace conventional methods that depended on the dentist's skill with innovative technology, providing sophisticated solutions that maximize treatment perfection. CEO Jeon Hwa-sung's One-Point Comment: A 'Game Changer' in the Global Root Canal Treatment Market CEO Jeon Hwa-sung emphasizes Endentics' market potential, stating, "Dentists' demand for adopting innovative technology is explosive, and prototype development has already been completed, with patient-based POC (Proof of Concept) imminent." He further expressed his expectation, saying, "Beyond Korea, in global markets such as North America, Endentics will generate massive sales with its superior technology and price competitiveness, surpassing large competitors, and will stand tall as a 'game changer' in the field of innovative root canal treatment solutions." Endentics is delivering innovative experiences to both patients and dentists, and is gaining attention as a leader poised to change the future of dental care.