Jeon Hwa-sung's Startup Morning Coffee Ep. 1090: A Wave of Success Through Innovation

The YouTube program ‘Startup Morning Coffee’, hosted by CEO Jeon Hwa-sung, meets viewers with a vibrant live broadcast every day at 8:40 AM through the ‘Jeon Hwa-sung’s CNTV’ channel. This program not only deeply illuminates the core competencies and market potential of promising startups but also provides a dynamic platform for information exchange to all those interested in the startup ecosystem through real-time comment communication. One of the startups that has recently garnered attention is ‘TEMS’. TEMS has introduced ‘Baily’, a wellness platform based on exercise content for infants, toddlers, and postpartum mothers, stepping forward to solve the difficulties of co-parenting, a significant issue in modern society. Particularly noting the childcare burden of working mothers and the need for grandparents to share caregiving information, it provides an innovative device service that allows co-parents, including parents and grandparents, to easily share vast amounts of childcare information such as childcare schedules, activity logs, babysitter information, real-time childcare missions, and photo sharing. It is currently proving its growth trajectory with the support of CNTTech's sports accelerating program. TEMS's core competitiveness lies in its 'co-parenting information sharing device service', which goes beyond a simple app. The IoT baby bottle, which precisely tracks feeding amounts, swallow counts, and pre/post-feeding weights directly related to the baby's health to assist safe feeding, showcases TEMS's unique technological prowess. Furthermore, the childcare log service, which enables organic information sharing among co-parents, provides practical help to both parents and grandparents. While various childcare apps exist in the market, TEMS aims to maximize user experience by more comprehensively integrating all these functions within a single platform. Regarding this, CEO Jeon Hwa-sung expressed great expectations for TEMS's future revenue model. He predicted that a stable revenue base would be established through paid advertising, sales of proprietary products like the innovative IoT baby bottle, and subscription models. He particularly praised the fact that the founder started the business after directly experiencing childcare, suggesting that the service will develop in a user-centric manner based on a deep understanding of users' real needs and pain points. Attention is drawn to whether the smart co-parenting solution presented by TEMS will open a new paradigm in the future childcare market.