Jeon Hwa-sung's Startup Morning Coffee 1153: Food Tech That Transforms the Dining Table

Every morning at 8:40 AM, 'Startup Morning Coffee,' broadcast live on the YouTube channel 'Jeon Hwa-sung's CNTV' and hosted by CEO Jeon Hwa-sung, is a live communication platform that provides in-depth analysis of innovative startups and illuminates their market potential. Through active two-way communication via real-time comments, it offers a valuable information hub for everyone interested in the startup ecosystem. Today's featured company is 'Eat the Company,' a food tech-based K-content food enterprise. Under the grand goal of 'resolving all food-related stress in the world,' it started with meal kit curation for families with young children and now encompasses the gift market, providing diverse convenient meal solutions tailored to healthy lifestyles. Currently, it is accelerating its growth with support from CNTTech's IBK ChangGong program. Eat the Company's unique competitive edge lies in its 'content-driven food' strategy. Beyond simple meal kits, it aims for food that contains content and particularly focuses on popularizing innovative products that can be distributed at room temperature without relying on a cold chain. It continuously discovers unique food items that capture the charm of K-content, such as Jeju Namul Sokbap (rice mixed with Jeju wild vegetables) and Jeju Tot Sokbap (rice mixed with Jeju seaweed), offering customers new gastronomic experiences. It has already secured approximately 250,000 purchasing customers, and 13,680 honest customer reviews clearly demonstrate Eat the Company's excellent product quality and high customer satisfaction. CEO Jeon Hwa-sung emphasizes that Eat the Company is presenting a new paradigm in the convenient meal market by integrating food tech capabilities with appealing content. By providing innovative food items tailored to consumer needs, it is leading the 'innovation of the dining table' and is evaluated as a company with even greater future growth potential.