Connecting the Dots' Q1 Revenue Surges 173% Amid Integrated Care Ecosystem Expansion

Connecting the Dots, which authored the success story of Ttaga, is drawing market attention by drastically expanding its business beyond infant and toddler care to include pet and senior care. Sales in the first quarter of this year surged by 173% year-on-year to 4.5 billion won, demonstrating remarkable growth. This figure already accounts for 36% of last year's annual sales (12.5 billion won), with a particularly noteworthy acceleration of the growth rate from 21% in the same quarter last year to 71%. Since its establishment in 2016, Connecting the Dots has achieved a remarkable feat of continuous sales growth for nine consecutive years, recording an overwhelming average annual growth rate of 99%, and has maintained a robust growth of 54% over the past five years. Profitability improvement is also significant; for two years since 2022, the company has reduced its deficit by 70%, putting it on the verge of turning profitable. CEO Kim Hee-jung emphasized, "The subjects of care and education are not limited to children; they are comprehensive, including pets and seniors," adding, "Our vision is to provide integrated care services for all family members." In fact, as of the end of March 2025, 'Ttaga' has secured 370,000 parent members and 200,000 teacher members, and through 'Ttaga Island' and entrusted operations, it provided services to 250,000 children last year alone. This is equivalent to the scale of approximately 4,000 kindergartens nationwide. Now, Connecting the Dots has thrown its hat into the pet care and senior care markets, leveraging the unique trust and expertise it has built in infant and child care. Notably, by being selected as the entrusted operator for 'Gyeongbuk Uiseong Pet World,' Korea's largest pet facility spanning approximately 12,000 pyeong (about 40,000 square meters), it has signaled the green light for expanding its pet services. In line with the 'pet humanization' trend, the company is building a strict pet sitter selection and training system similar to its child care system, and is actively reviewing M&As of pet sitter platforms to maximize synergy. Furthermore, in response to the entry into a super-aged society, the company plans to introduce differentiated senior care services by integrating its existing expertise to meet the demand for high-quality senior care. In this way, Connecting the Dots is making its vision of 'care for all generations' a reality, pursuing both organic growth and inorganic growth through M&As.