Business Canvas Recatch Adds AI-Based Customer Research Feature

Business Canvas Ushers in the AI CRM Era: Accelerating B2B Sales Innovation with Re:catch 'Re:search AI' A revolutionary AI feature poised to transform the B2B sales landscape has emerged. Business Canvas's B2B customer relationship management (CRM) solution, 'Re:catch,' is at the forefront of this innovation. Having recently integrated the artificial intelligence (AI)-based 'Re:search AI' feature, it is expected to dramatically reduce the customer research burden for sales representatives. Re:search AI goes beyond simply providing information; it automatically collects and summarizes not only the client company's major financial indicators for the past three years but also the latest news and industry trends, all by just entering the client's name. Thanks to this, sales representatives can now instantly access key information instead of manually sifting through vast amounts of data, thereby reducing pre-research time by an average of 70%. This translates into more than just time savings, directly leading to remarkable achievements such as boosting contract success rates by up to 30%, thus maximizing sales efficiency. Kim Woojin, CEO of Business Canvas, defined the launch of Re:search AI as a "full-fledged turning point towards AI CRM," and expressed a strong ambition to solidify a leading position in the next-generation B2B AI CRM market. Business Canvas will not stop here; it plans to sequentially introduce various innovative generative AI-based features, including priority lead recommendations utilizing customer journey data, customized meeting strategy proposals, and automated generation of personalized emails. This is interpreted as a commitment to integrating AI throughout the entire sales process to provide a more sophisticated and personalized customer experience. Currently, Re:catch is actively used across a wide range of industries, including major telecommunication companies, SI enterprises, large manufacturing corporations, and unicorn startups. It maximizes customer value based on its powerful existing features such as marketing automation, integrated customer data management, and sales performance dashboards. With the addition of Re:search AI, Business Canvas's Re:catch is expected to establish itself as an essential solution optimized for the B2B sales environment in the AI era.