AWS Unicorn Day: Secrets and Strategies for Building Successful SaaS

Global SNS data analysis company, Featuring, is set to attract significant attention by revealing its innovative enterprise SaaS building success know-how at 'AWS Unicorn Day 2025', to be held at COEX on the 18th. Hosted by the Amazon Web Services (AWS) Startup Division, this event serves as a platform to explore business innovation cases based on cloud technology and the latest trends in AI, cloud, and infrastructure, illuminating the growth of domestic startups. On this day, Moon Sang-kwon, Featuring's Backend Architect, will deliver a lecture on the topic 'Global Marketing Data SaaS Building Case Using AWS Multi-Tenant Architecture'. He is expected to provide specific and strategic directions for developers seeking to achieve both enhanced data security and reduced operational costs in this lecture. Notably, Featuring's SaaS-type dashboard solution, 'Data Effect,' launched last year on AWS multi-tenant architecture, provides customized SNS data analysis and visualization for each company, achieving a remarkable 38% growth in revenue within just one year of its launch. This technology efficiently shares a single cloud infrastructure while allowing for independent protection and management of each client's data, offering key benefits such as reduced operational costs, enhanced data security, and improved maintenance efficiency. Currently, Featuring operates its unique data engine, 'Featuring AI,' which collects and analyzes in real-time over 16 million influencer channels and 300 million social media contents both domestically and internationally. Based on this, it successfully provides innovative services, including the all-in-one influencer marketing solution 'Featuring' and the enterprise-customized social media data analysis solution 'Data Effect,' to over 13,000 domestic and international clients, leading the market.