Applaize, KT 'Sajangiji' Official Integration Drives Market Growth

Applaize, a company specializing in AI music curation, has joined hands with KT to open a new chapter in innovating the atmosphere of small business stores and maximizing operational efficiency. With Applaize's smart in-store music service being natively applied to KT's integrated store operation platform 'Sajang-easy', small business owners can now more easily and conveniently experience music solutions optimized for their store environment. Applaize has gained attention for its sophisticated AI-based music recommendation technology. It is regarded as a 'reliable partner' that solves store owners' hidden concerns by automatically providing background music optimized for the store environment, as well as customized selections based on time of day and customer type. The biggest advantage is that users can efficiently create a store atmosphere without having to manually select music. In particular, the integration with KT's 'Sajang-easy' platform has elevated user convenience to a new level. Sajang-easy users can immediately access Applaize's services without a separate subscription, and stores utilizing KT's 'Gigeyes Heatmap' solution can even enjoy advanced AI recommendation features based on CCTV data. This means that future-oriented store operation, where music automatically changes according to customer density and characteristics, has become a reality. To commemorate this partnership, Applaize has undertaken a major service update. Not only has accessibility been greatly improved through a complete overhaul of the user interface (UI), but an innovative AI chat function has also been introduced, where AI recommends the optimal music in real-time in response to natural language commands like "Play jazz suitable for a rainy day." Furthermore, they have strengthened theme channels that reflect store types and customer preferences, and significantly reduced the hassle of store operation by providing a player installable on PCs or POS systems, allowing music to automatically play just by turning on the power. An Applaize official emphasized that this collaboration with KT is a result of their technology and marketability being recognized, and will be an important starting point for setting a new standard for AI-based in-store music services. Applaize plans to continuously advance its AI music services to help small business owners enhance customer experience and operate more efficiently in rapidly changing store environments.