The Connecting Block, ConnectBrick

Every morning, CEO Jeon Hwa-sung's YouTube program 'Startup Morning Coffee,' which guides viewers into the world of innovative startups, is garnering significant attention. Broadcast live on the 'Jeon Hwa-sung's CNTV' channel, this platform provides useful information to the startup ecosystem through real-time communication. Recently, it highlighted 'ConnectBrick,' a specialized visual AX (AI Transformation) startup. ConnectBrick is revolutionizing product marketing content creation with its AI-powered 'Object Consistency Technology.' The core of this technology is its ability to freely generate or alter the surrounding environment—such as models, backgrounds, and compositions—while maintaining the essence (object) of the product. Businesses can now easily implement professional-level model shots for e-commerce, various background changes, and composition alterations with just a single product photo. This is regarded as an AI agent technology that solves the long-standing challenge for companies needing to secure high-quality visual content in a short amount of time. It is currently demonstrating its technological prowess by participating in CNTTech's 'Industrial Complex Corporation KicksUp Challenge Program.' ConnectBrick's greatest strength lies in its ability to drastically reduce content creation costs and time through AI visual automation, thereby maximizing marketing performance. With just one real product photo, AI uses it as a base to perform model shots, create diverse backgrounds, and alter compositions, generating an infinite array of content immediately usable for marketing. This has shown particularly prominent effects in the food service industry, which has a high reliance on visual content. Cases where the hassle of individually photographing and editing during menu development was replaced by AI menu photos, proving an actual increase in sales, demonstrate the practical value of ConnectBrick's technology. Based on this innovative technology, ConnectBrick is growing rapidly. As of August this year, it has secured approximately 20,000 subscribers and is currently expanding its services to major F&B markets, commerce platforms, and brand mall operators, thereby broadening its market reach. CEO Jeon Hwa-sung also noted ConnectBrick's potential, stating, "The 'Object Consistency' technology, which maintains the product's essence while freely generating its surrounding environment, is a solution that will clearly overcome the limitations of e-commerce content creation." ConnectBrick's solution, capable of instantly generating high-quality model shots and promotional videos without studio shooting, is expected to gain a unique competitive advantage in today's marketing market, where content creation cycles are short and cost sensitivity is high. The future of the visual content market that ConnectBrick is poised to create is drawing attention.