Selpas 'Simply', 5x Monthly Recurring Revenue Growth in 8 Months

'SMPLY', which appeared like a comet in the domestic IT Asset Management (ITAM) market, is garnering attention for its remarkable growth just eight months after its launch. This service, introduced by IT startup Sherpas, has achieved the feat of a fivefold surge in its Monthly Recurring Revenue (MRR). CEO Lee Ji-hoon explains that this is due to an explosive increase in demand from companies looking to optimize SaaS subscriptions and IT device management to cut costs and enhance security. Officially launched in April 2024, SMPLY has quickly established itself as a key solution for integrated management of enterprise SaaS and IT assets. Currently, over 250 corporate clients are managing approximately 8,000 SaaS programs through SMPLY, with an average of 32 SaaS products used per company. Over 5,000 corporate cards are linked, and the IT asset costs managed by clients amount to 35 billion KRW. Additionally, over 10,000 IT devices are registered with the SMPLY Device service, allowing clients to efficiently manage an average of 40 devices per company. In fact, one client achieved a remarkable result after implementing SMPLY, saving approximately 40 million KRW annually from design software Figma costs alone. Sherpas has announced the release of innovative new features in the first half of this year. These include 'SMPLY Pay,' which manages payments with virtual corporate cards, and 'SMPLY Agent,' which optimizes costs by analyzing the actual usage of IT assets and software. SMPLY's strong performance is evidence that companies clearly recognize the importance of IT asset management and have a significant thirst for smarter and more efficient management tools. As SMPLY rapidly emerges as a major player in the market, attention is drawn to how it will change the future of the domestic ITAM market.